Gematik | Getting better and better

gematik Getting better and better The German health system goes digital. This gigantic task, one of the most ambitious IT projects in Europe, is managed by gematik, a semi-public company – that hardly anybody has heard of. So, an image brochure, developed and implemented by GRACO Berlin, explains what gematik does in an accessible way, …

DNK | Cultural what?

DNK Cultural what? Explaining cultural heritage to a young audience? Quite a challenge. Ergo: just the right task for GRACO Berlin. In 2018, the European Year of Cultural Heritage, we developed and implemented a major social-media campaign, supplemented by below-the-line measures. It took ‘cultural heritage’ off the pedestal and presented it in a new, playful …

Consenso | Change of style

Consenso Change of style The consulting firm consenso supports its clients in introducing, adapting and making the most of SAP’s multiple and varied corporate software solutions. GRACO Berlin updated the company’s corporate design, focusing on consenso’s important role as an enabler of technical innovation for more efficient processes. Client Consenso Services Branding, Corporate Design, Website …

Wrigley | Stop.Motion.

Wrigley Stop.Motion. In need of some refreshment? Sure, no problem. For a product of the global brand Wrigley, GRACO Berlin implemented a stop-motion ad in XXL. Using a combination of spray and classic exterior paint, our façade-painting specialists brought a large wall to life with gigantic sprawling mint leaves. A spectacular result, achieved in record …

Berliner Sparkasse | Fresh ideas for Berlin’s household bank

Berliner Sparkasse Fresh ideas for Berlin’s household bank In Berlin, every child knows the Berliner Sparkasse, the capital’s major retail bank. As a trusted partner for more than ten years, GRACO Berlin translates the Berliner Sparkasse’s strong regional identity and focus as well as its wide range of innovative products and services into imaginative and …

Sparkassen | National brand with regional focus

Sparkassen National brand with regional focus Sparkasse (which literally translates as “savings bank”) is one of Germany’s best-known and most-trusted national brands. It stands for a conglomeration of regional, mostly publicly owned retail banks. Every Sparkasse has its own history and identifies very strongly with its city or region. Developing and implementing a wide range …

Berlin Recycling | Towards a no-waste cycle

Berlin Recycling Towards a no-waste cycle! Berlin Recycling is one of Berlin’s biggest waste collection companies. As Berlin Recycling’s communications agency since 2013, GRACO Berlin develops and implements a wide range of measures to increase waste awareness and to underscore the client’s important role in the waste cycle. These include a new corporate design and …

Audi | “Vorsprung” in After Sales

AUDI “Vorsprung” in After Sales What’s new in Audi After Sales? Since 2013, GRACO Berlin supports the prestigious Ingolstadt car maker in producing a corporate blog that gives Audi Service Managers and other experts the opportunity to share their ideas, success stories and best practices with colleagues around the globe. Client Audi Services Research, Writing, …