Stiftung Ludwig-Erhard-Haus
Updating the image of a political legend
The Ludwig Erhard Zentrum (LEZ) is an exhibition and research centre dedicated to Ludwig Erhard. As West Germany’s first Federal Minister for Economic Affairs and second Chancellor, he shaped the country’s economic policy after the war and, to this day, is closely associated with the myth of the ‘Wirtschaftswunder’ (‘economic miracle’). For the LEZ’s opening campaign, GRACO Berlin devised and designed promotional posters and web ads that addressed younger audiences in particular.
Client
Services
Tagline/Design for Print & Web Ads
Partner
Artefakt Kulturkonzepte
more projects
LEZ | Updating the image of a political legend
Stiftung Ludwig-Erhard-Haus Updating the image of a political legend The Ludwig Erhard Zentrum (LEZ) is an exhibition and research centre dedicated to Ludwig Erhard. As
Audi | “Vorsprung” in After Sales
AUDI “Vorsprung” in After Sales What’s new in Audi After Sales? Since 2013, GRACO Berlin supports the prestigious Ingolstadt car maker in producing a corporate
Visit Berlin | Yes, we speak touristish.
Visit Berlin Yes, we speak touristish. In case you hadn’t noticed: Berlin is a pretty popular tourist destination. And a good way to explore it